Cosmetics and innovative products from Siberia, inspired by the East
BORN IN SIBERIA — INSPIRED BY DUBAI
About the Company
Tailor-made solutions for your brand
Possibility of small production batches
Quality control at every stage
Only proven ingredients and safe formulas
Our principles:
We create cosmetics and creative materials by combining science, design, and inspiration. Our key advantages — own production, in-house laboratory, flexibility, and attention to detail.
We collaborate with Horeca, cosmetologists, doctors, clinics, and private entrepreneurs across Russia and abroad.
«Novaya Khimiya» is a manufacturer from Tomsk with over 10 years of experience.
The Collection Presented in Dubai
At the exhibition, we are showcasing two product lines, united by one idea — transformation: from playful creativity to cosmetic alchemy.
«SIBERIAN ZEPHYR» — Kids Collection
A new-generation sensory material. A “plasticine” that hardens while keeping its shape — transforming into a piece of art.
Zephyr is more than a toy — it’s an opportunity for creativity, sensory play, and creating art objects at home! Children across Russia love our Zephyr, and now we are bringing this concept to the international market.
Cosmetics inspired by the purity of Siberia and the luxury of the East. Designed for care, restoration, and sensory pleasure.
Cooling-effect face cream
Waterless hand cleanser
Body scrub-slime (“jam” texture)
Body butter-yogurt with berry or lemon
Aroma candle
Phytogel for face
Each product can be customized for your brand — choose fragrance, packaging, color, and volume. We can also create a unique product line tailored to your vision.